Key Responsibilities:
- Landing Page Design and Optimization: Develop and design high-converting product and collections, special offer home page layout, aligning with the company’s brand and marketing goals.
- A/B Testing: Plan and execute A/B tests to optimize user experience and conversion rates, using data-driven insights to inform design decisions.
- User Experience Strategy: Employ UX principles to ensure landing pages provide a seamless, intuitive user journey.
- Collaboration: Work closely with the marketing team to align design strategies with broader demand generation goals.
- Performance Monitoring: Regularly review landing page performance, identifying opportunities for improvement and optimization.
What Success Looks Like:
- Effective Design Strategy: Creation of visually appealing and highly functional landing pages that significantly contribute to demand generation efforts.
- Optimized Conversion Rates: Through rigorous A/B testing and design innovation, driving improved conversion rates and user engagement.
- Enhanced User Experience: Delivery of a user-centric design that facilitates a smooth and engaging user journey, increasing the likelihood of conversion.
- Collaborative Success: Successful collaboration with the marketing team, ensuring design efforts are seamlessly integrated into the broader demand generation strategy.
Qualifications:
- 2-5 years of experience in UI/UX design, with a specific focus on DTC brands in the health and wellness sector.
- Demonstrated experience with no-code website builders and a strong understanding of the principles of design and user experience.
- Proven track record of creating visually appealing designs that align with brand guidelines and marketing objectives.
- Experience in conducting A/B testing and using data analytics to inform design decisions.
- Strong communication skills, with the ability to articulate design concepts and decisions clearly.
- Independent, proactive, and adaptable, with a startup mentality and the ability to thrive in a dynamic environment.
How to apply
Click this link UI/UX Designer
Medium Level
Type Fixed
Duration: More than 06 months